<p id="speakable-summary" class="wp-block-paragraph">Meta on Monday said it is rolling out its Meta AI chatbot within Threads’ DMs, giving users a way to chat with the AI assistant. </p>
<p class="wp-block-paragraph">Although Threads users in select markets could already <a href="https://techcrunch.com/2026/05/12/threads-tests-a-meta-ai-integration-that-works-similarly-to-grok/" target="_blank" rel="noreferrer noopener">interact with Meta AI</a> in public posts, like people can with Grok on X, this new integration lets users talk with the AI assistant privately.</p>
<p class="wp-block-paragraph">By giving users an easier way to talk to an AI chatbot, Meta is looking to keep users within its ecosystem, with an eye toward discouraging them from using third-party assistants like OpenAI’s ChatGPT or Google Gemini.</p>
<p class="wp-block-paragraph">Meta AI is already available within DMs on Meta’s other platforms, including Facebook, Instagram, and WhatsApp.</p>
<img loading="lazy" decoding="async" height="680" width="680" src="https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?w=680" alt="" class="wp-image-3146937" srcset="https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png 1053w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=150,150 150w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=300,300 300w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=768,767 768w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=680,680 680w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=430,430 430w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=720,720 720w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=900,900 900w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=800,800 800w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=668,668 668w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=375,375 375w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=618,617 618w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=532,531 532w, https://techcrunch.com/wp-content/uploads/2026/07/Meta-AI-in-DMs.png?resize=50,50 50w" sizes="auto, (max-width: 680px) 100vw, 680px"><strong>Image Credits:</strong>Meta <p class="wp-block-paragraph">The new integration lets users share Threads posts, images, links, and videos directly with Meta AI. You can ask follow-up questions and dive deeper into topics, too. </p>
<p class="wp-block-paragraph">The update will be rolled out globally starting Monday, the company says.</p>
<p class="wp-block-paragraph">Meta noted it’s continuing to test Meta AI in Threads’ public feeds in a handful of global markets and is considering feedback before expanding availability more broadly. Users who want to see fewer Meta AI replies in their feed can mute @meta.ai, use the “Not interested” option on any Meta AI post, or hide Meta AI replies that appear on their post.</p>
<p class="wp-block-paragraph">By further integrating Meta AI into Threads, Meta is positioning its X rival as a place where you can get information and recommendations without having to leave the app.</p>
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